Grow Auto Lending & Ancillary Revenue
Serve members in their car buying journey
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Launch, Grow, Shine
Resources for partners new and long-term. Tools, guides, & more to meet or exceed lending goals! (Tip: Use a Search Widget.)
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Frequently Asked questions
Why this site? Do our members care? (Yes!) Answers to these and more.
Marketing Templates
Make promotion easy with our professionally-designed templates. Download, add your logo, enter your disclosures, send to members!
Subvention Reporting
Finished a campaign? Great! Submit your data to get reimbursements processed fast!
Updates
Your partnership is always delivering! Discover new features and industry data here.
Frequently asked questions
- Launch, Grow, & Shine – Gather the resources you need to make your platform resonate with staff and members
- Marketing – Use professionally-designed templates to simplify e-mail and website promotion
- Staff training – Get easy scripts for your front-line team
- VisualGAP – The menu-selling platform to drive ancillary loan revenue & member protection
That’s a great question. And it begins with marketing. With your staff being an essential part as well! When your Car Buying Service is prominent on your website, mobile app, online banking, and in branches, members will begin to recognize it as a valuable service.
To assist this effort, we strongly encourage regular e-mail promotions, both to your entire member list as well as personalized messages to likely car buyers.
Additionally, staff can reference your service in conversations both related and unrelated to lending. Make it part of your discovery questions for MSRs! Some portion of members (typically 2% per month) are looking for a new vehicle; let’s make sure they’re using your services.
Because only you provide the “full circle” of car buying, from discovering what their current car is worth, to finding a great price on something new, and getting approved for that loan.
But first, they need to know that your Car Buying Service exists! From there, your members will love the intuitive and transparent system for both new and used cars.
Plus, every purchase includes exclusive and valuable benefits not available to the general public!
Combine these benefits with your great financing experience and the better question is: Why would your members go anywhere else?
Your member may be thinking financing. But that’s just a piece of the car buying journey. We offer a complete range of income-producing ancillary products. From VisualGAP to a complete recapture and origination platform, Frost has you covered. Let’s chat to see what fits your credit union goals.
Concerned about integration? All our products connect with the most common LOS systems, including LoansPQ, MeridianLink, and more.
Then we’re ready to answer them all! Contact us and we’ll address your question or help you schedule a meeting with your Frost agent.