Grow Auto Lending & Ancillary Revenue
Serve members in their car buying journey
Choose your destination:
Launch, Grow, Shine
Resources for partners new and long-term. Tools, guides, & more to meet or exceed lending goals! (Tip: Get the Search Widget code.)
Report an Issue
Did a member's experience not exceed expectations? Let us know. We'll make it right.
Frequently Asked questions
Why this site? Why TrueCar? Do our members care? (Yes!) Answers to all these and more.
Marketing Templates
Make promotion easy with our professionally-designed templates. Download, add your logo, enter your disclosures, send to members!
Subvention Reporting
Finished a campaign? Great! Submit your data to get reimbursements processed fast!
Updates
Your TrueCar partnership is always delivering! Discover new features and industry data here.
Staff Training to drive more loans...in under 15 minutes. Watch now!
Frequently asked questions
- Launch, Grow, & Shine – Gather the resources you need to make your platform resonate with staff and members
- Marketing – Use professionally-designed templates to simplify e-mail and website promotion
- Staff training – Share our training videos and get easy scripts for your front-line team
- VisualGAP – Track your Lead and Sales data to connect with members and drive loans
That’s a great question. And it begins with marketing. With your staff being an essential part as well! When your Car Buying Service is prominent on your website, mobile app, online banking, and in branches, members will begin to recognize it as a valuable service.
To assist this effort, we strongly encourage regular e-mail promotions, both to your entire member list as well as personalized messages to likely car buyers.
From there, keeping a Search Widget featured on your Auto Loans page will direct members right into your portal.
Because only you provide the “full circle” of car buying, from getting a price on their trade, to finding a great guaranteed price, and getting approved for that loan. Some dealers will even deliver the vehicle to your member’s home!
But first, they need to know that your Car Buying Service exists! From there, your members will love the intuitive and transparent process for both new and used cars. Don’t take our word for it: J.D. Power rated your TrueCar portal “most visited and most useful” for 7 years in a row!
Plus, they receive exclusive discounts not available to the general public!
Combine these benefits with your great financing experience and the better question is: Why would your members go anywhere else?
Your member may be thinking financing. But that’s just a piece of the car buying journey. We offer a complete range of income-producing ancillary products. From VisualGAP to a complete recapture and origination platform, Frost has you covered. Let’s chat to see what fits your credit union goals.
Concerned about integration? All our products connect with the most common LOS systems, including LoansPQ and more.
Then we’re ready to answer them all! Contact us and we’ll address your question or help you schedule a meeting with your Frost agent.